The Her Edit

A curated edit of life, beauty & becoming

Partner
with purpose.

The Her Edit reaches women who are building intentional lives — and they trust us. Partner with a platform that speaks their language, earns their loyalty, and makes your brand feel like a natural recommendation from a trusted friend.

Instagram Followers
Engaged, intentional women
Pinterest Monthly Views
Evergreen discovery traffic
Monthly Blog Visitors
Readers who arrive with intent
Email Subscribers
Opted in, showing up every Friday

Women who act on what they trust

The Her Edit readers are intentional women investing in themselves — they follow through on recommendations from voices they believe in.

Core Age Range
UK-based women building careers, families, and intentional lives — with real purchasing power.
Mothers & Women Becoming
Women navigating motherhood — receptive to brands that understand their values, not just demographics.
Primarily UK-Based
Including Black British women deeply underserved by mainstream lifestyle media.
Faith & Wellness Led
Women who invest in brands that align with their whole selves — body, mind and spirit.
Women in Business
Ambitious women building brands and side hustles — receptive to tools and business partnerships.
Beauty & Self-Care
Readers who approach beauty as self-care — they research carefully and invest in brands they believe in.
“The most effective brand partnerships feel like a natural recommendation from a trusted friend — not an advertisement. That is the only kind we do.”
Fiona Ugbah · Founder, The Her Edit

Find the right collaboration

Every partnership is bespoke — but here’s a guide to how we work together. All packages are editorially led and align with The Her Edit’s voice and values.

Introduction
The Gift Edit
Gifted
Product gifting in exchange for honest coverage
  • Honest product review on the blog
  • 1× Instagram post or Story feature
  • Pinterest pin with branded description
  • Authentic, editorial voice throughout
Get in Touch about The Gift Edit
Most Popular
The Sponsored Edit
£150+
Per campaign · scales with deliverables
  • Long-form sponsored blog post
  • 2× Instagram posts or Reels
  • Weekly Edit newsletter mention
  • Pinterest campaign (3–5 pins)
  • Full usage rights for brand channels
Start a Conversation about The Sponsored Edit
Premium
The Brand Edit
£500+
Longer-term brand partnership
  • 3-month ambassador partnership
  • Dedicated editorial series
  • Monthly blog + social content
  • Newsletter sponsorship slot
  • Bespoke campaign strategy
Get in Touch about The Brand Edit

Seven editorial homes

Your brand partnership lives inside one of our editorial verticals — giving it context, credibility, and a ready-made audience.

The Life Edit
Mindful living, slow rituals, intentional days
The Motherhood Edit
Honest stories, identity, grace through motherhood
The Beauty Edit
Skin, soul, heritage and self-care rituals
The Business Edit
Strategy for values-led brand building
The Money Edit
Financial empowerment and conscious spending
The Faith Edit
Stillness, healing and self-discovery through faith

Brands we love working with

We partner with brands whose values reflect our community. If your brand speaks to intentional, wellness-minded women building meaningful lives — we want to hear from you.

“We don’t do hard sells. Every brand earns a genuine editorial place in The Her Edit — and our readers can feel the difference.”

Beauty & Skincare
Wellness Beauty
Skincare, haircare, heritage beauty and self-care rituals
Motherhood
Family & Home
Baby brands, children’s products and family-focused services
Finance & Business
Money & Growth
Financial apps, business tools and investing platforms
Lifestyle & Wellness
Soft Living
Candles, journals, wellness products and intentional living brands

Let’s build
something together

Whether you have a full brief or just an idea, we’d love to hear from you. We respond within 48 hours.

Response Time
Within 48 hours






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